New dietary guidelines support pork

By Pork Checkoff Report

The U.S. Department of Agriculture’s (USDA) new 2010 Dietary Guidelines offer good news for pork, since the recommendations reaffirm lean meat’s nutrient value and role in a healthy diet.

“Pork is a quality protein that provides

Record-breaking Pork Chop Scramble a great success

The 2010 Pork Chop Scramble was a record-breaking event for both the Nebraska Pork Producers Association and the York Country Club in York, Neb. where the event was held. More than 140 pork producers, allied members and friends of the

Eat Lean for Less with Pork

The Pork Checkoff is serving up a new “eat lean for less” message for consumers who have ditched their New Year’s resolutions and are finding it difficult to stick with a new, healthy regime. 

“In Domestic Marketing, we’ve divided 2010 …

Pork’s real green story clears the air

Recently, there’s been more negative environmental news in the media regarding livestock, and consequently, pork production, regarding greenhouse gas (GHG) emissions. Most notably, this new round of misinformation has been quoted by Paul McCartney, which has garnered some wider media

RFD-TV to feature a Conversation About Pork on October 12

What’s the latest on the H1N1 flu? What are pork producers doing to be prepared? Is the economic forecast for the nation’s pork industry getting any better? Viewers of RFD-TV will have an opportunity to get answers to those questions …

Operation Main Street Experience

By Mallory Wittstruck, Nebraska Pork Producers Association Intern

As an NPPA intern, I attended Pork Checkoff’s Operation Main Street, an intensive training for those within the pork industry, especially pork producers, to help spread the message about the pork industry.  …

Pork producers showing ‘We Care’

The We Care responsible pork initiative is a joint effort of the Pork Checkoff, through the National Pork Board, and the National Pork Producers Council, to help demonstrate that producers are accountable to established ethical principles and animal well-being practices.…